Petrichor is a GoodEarth initiative in regenerative agriculture with a vision of regenerating the soil, ecosystems, ground water while producing nutritious food.
Climate change and desertification necessitates holistic design and management of farm lands as a functional ecosystem to sequester carbon in soil, efficient nutrient recycling and sustainable water management to regain soil health.
This effort will bring safe food to the consumer at an affordable price through our stores and every consumer is part of our sustainability goal.